AI and the New Manufacturing Paradigm | Propulsion 2024

2024 is not the year of digital transformation—because that’s long passed. 2024 is the year digital transformation proves its necessity.

Speaking to this era of rapid industry transformation, Ross Meyercord, CEO of Propel Software shares Propel’s vision for the trajectory of product innovation. This keynote dissects the burgeoning expansion cycle within the market, the ascendancy of cloud PLM and its proliferation, and the unparalleled value of product value management (PVM) in an increasingly competitive world. Plus, gain strategic insights into leveraging Salesforce's expansive ecosystem to catalyze speed, responsiveness, and sustained growth in the evolving manufacturing landscape.

Key Insights

"A link between political policies and economic security are a growing concern for Western democracies. Many countries now are of the view that they can't afford to source their raw materials, their components, their finished goods from countries that are current or future adversaries."

"One of the key things we can focus on is how to make sure that our workers today and our future workers are prepared to deal with this new AI landscape. From that perspective, this AI wave is somewhat like other technology waves we've seen before. It's really about how we make sure that our employees and our workers understand this new technology and can leverage this to help us drive our businesses forward."

"Ultimately, there is no finish line for innovation. We are going to continue to make our existing products better. Over time, we'll bring new capabilities and modules to the market for you to help extend the value of your product thread. And of course, we'll continue to benefit from the innovation that Salesforce adds to the platform with features like AI."

Click here to watch all the inspiring speakers and panelist presentations from Propulsion 2024.