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How to Close the Product Value Gap

What happens when an increasingly customer-led market demands a stronger product experience than your established system can provide? It creates a product value gap. Propel CMO Dario Ambrosini explains more in this Converged Conversation.

Why should revenue growth be a key factor in product strategy?

What is the whole product concept and how does it provide value?

Why should we stop thinking in terms of "front and back office"?

How can product quality efforts be integrated into company-wide workflows?

With a less predictable supply chain and changing market, how can companies become more responsive?

In this Converged Conversation, Propel's CMO Dario Ambrosini answers these question to help you understand whether your company has a product value gap, and how you can close it.

Still unsure? Ask yourself 5 Questions to Determine if Product Value Management is Right for You.

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Dario Ambrosini
CMO, Propel

Dario is a senior marketing and operations executive with 10+ years of venture-backed SaaS experience. He has held roles in enterprise and small business marketing at Manta, Switchfly, Yahoo! and American Express.

Fun Fact: He grew up in the United States and Italy.

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Dario Ambrosini