The Next Wave in HLS: AI-Driven Transformation with Salesforce | Propulsion 2024

Keep pace with the continuous evolution of the Health and Life Sciences (HLS) industry with Kevin Chien, GM of Life Sciences at Salesforce. Learn the latest HLS trends in AI, machine learning, and connected cloud technology—and the part they play in the Salesforce Life Sciences Cloud. This session explores the three foundational pillars of Life Sciences Cloud—clinical, medical, and commercial—highlighting its data-driven, AI-enhanced, and cloud-powered approach to omnichannel patient engagement. 

Learn how Propel medtech customers can leverage these advancements for enhanced product effectiveness and quality management. Kevin discusses actionable use cases, illustrating how AI can redefine product quality assessment and integrate patient feedback directly into QMS processes, thereby setting new standards in medical technology innovation and patient care.

Key Insights

"This is life sciences Blockbuster moment. Our team are really seeing the transformative opportunity that is before us in life sciences. We're seeing an emergence of what we call remote care settings. So much of this care is not necessarily being delivered in what we traditionally consider inpatient settings. They're moving outside of these settings, both in terms of cost as well as customer experience."

"Commercial operations is what I call the sausage-making area of the organization, where there's a lot of revenue leakage. It's like a sieve, where revenue may leak because of sales agreement noncompliance, or rebates are mishandled or mismanaged, etc... Life Sciences Cloud provides a way to turn the revenue sieve into a bowl. We're connecting all the different pieces around revenue cycle management, with the right account hierarchy structure.'

"In an end-to-end connected closed loop system, you're always iterating, improving, making sure that whatever you see in the field is ultimately making its way all the way back for continuous improvement and ultimately to better patient care."

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