Since its inception in 1963, Girtz Industries has carved a niche in manufacturing and designing bespoke power systems, standing out for its commitment to reliability and efficiency.
With a rich history spanning six decades, Girtz has consistently led in turnkey power packaging solutions, but they needed their tech stack to keep up with their market leadership.
With ambitious business expansion planned for 2024, it became crucial for Girtz to harness comprehensive product data across its operations to enhance efficiency and profit margins. The leadership quickly realized that true cross-departmental collaboration could only be achieved by consolidating their operations onto a single platform.
Siloed Manufacturing and Product Data: A Barrier to Innovation
The challenge became apparent when a mismanaged ERP deployment during the COVID-19 pandemic significantly hampered Girtz's ability to meet its business objectives.
The pressing need to align business processes and foster genuine collaboration led Girtz to reevaluate its internal systems and identify potential solutions collaboratively with stakeholders across engineering, sales, and finance departments.
Through these discussions, Girtz identified several critical inefficiencies:
Engineering: Slow change management processes were delaying product development and deliveries.
Finance: Inefficiencies in closing books and managing risks impacted financial decisions.
Sales: Manual and time-consuming processes for tracking cost data for pricing quotes reduced overall efficiency and profitability.
Creating a Complete Intelligent Product Thread
In early 2023, Girtz reengaged with Salesforce, a trusted technology partner, to lay the groundwork needed for success on a unified platform.
Salesforce recommended Rootstock Software, a Manufacturing Cloud ERP built on the Salesforce platform, enabling comprehensive management of manufacturing and supply chain operations.
However, to fully realize enterprise efficiency, a consolidated product view was necessary.
Enter Propel PLM: The Final Link to the Product Thread
In August 2024, Girtz integrated Propel PLM, completing the powerful single-platform trio with Rootstock ERP and Salesforce. This integration allowed Girtz engineers to access comprehensive project item views, standardize part names and descriptions across units, and retroactively track product changes—fueling greater operational efficiency and cost savings.
Achieving Comprehensive Business Improvements
"Siloed data made it challenging for teams to work efficiently… This efficiency boost streamlines internal processes and benefits customers through enhanced innovation and faster delivery of custom-engineered power systems.”
—Luke Grube, Senior Systems Administrator at Girtz Industries
The integration of Propel PLM, Rootstock ERP, and Salesforce at Girtz Industries catalyzed significant enhancements across the company’s core business functions: engineering, sales, and finance. These improvements have not only streamlined operations but also bolstered the company’s capability to innovate and meet customer demands effectively.
Engineering Enhancements
The engineering team at Girtz experienced a transformative improvement in their workflow efficiency:
25% Faster Change Orders, Quote to Revenue:
The time taken from initiating change orders to generating revenue was reduced by 25%, thanks to more streamlined processes facilitated by Propel PLM.
20% Shorter Meetings:
With shorter meetings, engineers could spend more time on product development.
Future Product Development:
With more efficient workflows, engineers have gained additional time to focus on the development of future products, enhancing Girtz's ability to innovate and stay ahead of market trends.
Sales Improvements
The sales department at Girtz Industries saw remarkable gains in efficiency and effectiveness:
20% Faster Quote to Revenue:
The integration of systems has sped up the quote-to-revenue process, making the sales cycle quicker and more responsive.
50% Increased Quoting Efficiency:
More quoting capacity allows the sales team to handle more customer inquiries and quotes without additional resources.
50% Increased Reporting Efficiency:
Enhanced reporting capabilities enabled the sales team to provide timely and accurate sales data, crucial for strategic decision-making and performance tracking.
Financial Operations Optimization
Financial operations at Girtz Industries underwent significant improvements, becoming more streamlined and risk-averse:
Accelerated Financial Closures—From 5 Days to 1:
The monthly close process was reduced dramatically, significantly enhancing the finance team’s agility and responsiveness to financial analysis and reporting.
Risk Management:
The comprehensive view of corporate data, enabled by the unified platform, has improved risk management. This complete visibility allows for better prediction and mitigation of risks, ensuring financial stability and integrity.
Forward-Looking: Sustaining Innovation and Customer Satisfaction
With its robust integration of Propel PLM, Rootstock ERP, and Salesforce, Girtz Industries has not only enhanced its operational efficiency but also positioned itself to continue delivering innovative and highly customized products that meet the evolving needs of its customers.
The journey of Girtz Industries exemplifies how technological integration and strategic vision can transform business operations and drive substantial market success.
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