Discover Agentforce, Salesforce's AI Powering Propel One | Propulsion 2025

In this high-energy session, Salesforce’s Director of Product Marketing Kacey Heller introduces Agentforce—Salesforce’s agentic AI platform that works hand-in-hand with human teams to supercharge productivity and deliver seamless customer experiences. Speaking directly to the real-world challenges of today’s workforce, Kacey underscores the staggering inefficiencies caused by administrative overload.

Agentforce isn’t just another AI assistant—it’s a purpose-built digital labor layer designed to integrate deeply with business systems, handle complex workflows, and operate 24/7 without fatigue. Kacey walks through how Agentforce, powered by Salesforce’s robust AI stack and Atlas reasoning engine, turns generative AI into actionable outcomes across channels and geographies, while ensuring security, compliance, and flexibility.

For Propel customers excited about Propel One, Propel's own agentic AI soltuion built on Agentforce, this session highlights how embedding agentic AI into everyday workflows—without compromising trust or control—can transform burnout into breakthrough efficiency.

KEY INSIGHTS

"Salesforce found that, in a survey, nearly a workday per week per field service technician is wasted on menial, low-value work. Those folks are also burnt out: over 80% report burnout, and over 80% work overtime to finish administrative tasks. That impacts your bottom line."

"Agentforce, which is Salesforce's agentic AI layer in our platform, is designed to work directly with humans to deliver customer success. This is the digital labor platform for limitless workforces. It’s open, trusted, scalable, and easy."

"Would you ask ChatGPT questions about your company or your customers? No, because first, you don’t want to give it any data you don’t want out there in the ether. But also, it wouldn’t have the data. It doesn’t know who you are, who your customers’ customers are, or what your company is."

"You can use generative AI in your day-to-day to do your job. But agentic AI is about actually taking that work off your team’s plates; actioning what your team is doing on a daily basis. I just want to emphasize that. It's the admin work. Writing emails, sending SMS messages, summarizing a job, understanding a job."

Click here to watch all the expert speakers, customer success stories, and forward-looking keynotes from Propulsion 2025.