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Product Value Management in the Age of Disruption | Converged Live

In this Converged Live webinar, Propel's Tom Shoemaker is joined by CIMdata's Peter Bilello and Meyer Sound's Chris Conner to discuss how product value management (PVM) can not only ready you for the next disruption, but help you to thrive.

In this webinar, part of our Converged Live series, Propel's VP of Product Marketing Tom Shoemaker is joined by CIMdata's President & CEO Peter Bilello to get his take on the new approach called product value management (PVM). Plus, a story from a customer, Meyer Sound's Manager of Quality Assurance Chris Conner, to speak to how PVM works in action.

Together, they get to the bottom of why traditional enterprise software solutions do not adequately support the creation and capture of value—and let you in on how to enhance your product lifecycle with product value management (PVM).


🟠 The impacts of disruption on the design, sale, and service of products

🟠 Do-or-die importance of staying connected to customers over the product lifecycle

🟠 How PVM redefines product lifecycle processes for fast-moving companies

For more from Tom, check out his previous webinar, "Righting the Wrongs of PLM."

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Tom Shoemaker
VP of Product Marketing, Propel

Tom Shoemaker is the VP of Product Marketing at Propel. In this role, he’s responsible for product messaging and positioning, sales enablement, and voice of customer programs. Prior to Propel, Shoemaker was Chief Marketing Officer of itslearning, a Scandinavian-based edtech provider, where he led the company’s marketing and business development efforts. Prior to itslearning, he held numerous leadership positions at PTC, including pre-sales, R&D, and marketing. Most recently, he was VP Enterprise Marketing. Over his 20-year+ tenure, Shoemaker was responsible for the go-to-market strategy and product launch of PTC’s primary solutions, including Windchill and Creo.

Fun Fact: In high school, Tom appeared on Brainstormers, a local station TV quiz show.

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Tom Shoemaker